New structural design and graphics amplify QP Sport’s brand values of high performance sports protection. 

QP Sport develop and manufacture a range of breast and chest protection so that people can compete in martial arts, fencing and combat sports with confidence. The Brand Depot was tasked with modernising the packaging design to denote QP Sport’s leadership in innovation. Our approach was to develop a unique 3D structure, and to create more dynamic and streamlined graphics. The 3D structure had to be practical enough to be easily packed for international export and to be easily displayed in retail stores.

SCOPE: 3D AND 2D PACKAGING DESIGN, ARTWORK PRODUCTION