Drinking water companies need to work particularly hard to tell a story that stands out and differentiates their product from the competition. Our job was to convey Tapuae Spring Water's unique message by designing a clear label with minimal text to communicate the purity of the product and to highlight the beautiful bottle structure. The distilling story on the bottle clearly tells the filtering journey through volcanic rock that produces the essential minerals giving Tapaue Spring Water its pure taste and therapeutic value.
